Who says we need a theme to have a good time? This year's Gameday collection is all about embracing the vibrant spirit of LSU and our beloved Baton Rouge. Think more purple than a royal wedding, more tigers than a jungle, and a whole lot of Southern charm. We've poured our hearts into creating pieces that will make you feel like you're tailgating in your own living room.
Our talented team of four designers worked their magic to bring you a collection that's as diverse as the Bayou State itself. From classic LSU pride to playful patterns, there's something for every fan. And let's not forget our beloved hometown! We've brought back some fan favorites like Troop Sweet Baton Rouge, Pass A Good Time, BRLA Pocket, and Baton Rouge Groovy to show some extra love for our city and Louisiana pride. Get ready to cheer on the Tigers in style!
Creating the designs is undoubtedly my favorite part of the process! As the project manager, I love diving deep into the world of ideas, colors, and typography. I work closely with our designers, providing inspiration, feedback, and a clear vision for each piece. It’s like painting a picture with words, and watching the design come to life is incredibly rewarding.
Once the designs are finalized after a few rounds of tweaks and improvements, the fun really begins! It’s time to transform those digital creations into tangible products. I carefully select the perfect t-shirt styles, colors, and ink choices to ensure each piece reflects the design's essence. It's a balancing act between aesthetics and practicality, but it's a challenge I absolutely love!
Let’s chat about the design ideas that went into the next three shirts!
Roar into gameday with our Stay Wild Tiger T-shirt! It features a bold, statement-making design with a fierce tiger and the inspiring words "Stay Wild" – a motto that perfectly embodies the unconquerable spirit of Louisiana. Comfy & Cute: Crafted from a super-soft Comfort Colors tee, this shirt is just as comfortable as it is stylish. Designed out of New Orleans by Megan Nolan & making it her first Lagniappe Box to design for.
We knew collaborating with Ashtin on a new design would be pure magic, and she absolutely delivered! This is Ashtin's debut design for Sweet Baton Rouge®, and we couldn't be more thrilled with the result. We've admired her unique artistic style, especially her captivating tiger illustrations, since we met together in 2019.
For this collaboration, we combined Ashtin's talent with our vision to create the stunning Golden Southern Tiger. This vibrant design features a majestic golden tiger surrounded by beautiful magnolias, perfectly capturing the essence of Louisiana. Printed on a cozy Comfort Colors t-shirt, it’s the ideal piece for gameday or any casual occasion. Show your Louisiana pride and support local artists by rocking the Golden Southern Tiger!
There's an undeniable magic to tailgating in Baton Rouge. The camaraderie, the food, the football – it's a quintessential Southern experience. We wanted to capture that spirit in our "Ain't No Day Like Gameday" pocket tee.
Inspired by the success of our beach designs, we teamed up with the incredibly talented Aline Prints + Design to bring our tailgate vision to life. Aline's unique style has become a signature element in our collections, and we knew she was the perfect partner for this project. Together, we aimed to create a vibrant, tailgate-inspired scene that encapsulates the joy of gameday in Baton Rouge.
At Sweet Baton Rouge®, our mission has always been to bring the spirit of Louisiana to life through our locally designed and printed Louisiana t-shirts. The process of creating a collection is a collaborative and exciting endeavor, where we draw inspiration from the unique love of our beloved state and wears for gameday essentials.
When you purchase a Sweet Baton Rouge® t-shirt, you are not only wearing a piece of Louisiana pride but also supporting a multitude of talented individuals who made it all possible. From concept planning to design execution, every step is infused with love and passion for what we do.
